Google regularly updates its search algorithm to improve user experience and penalize those who are gaming the system.
If you read marketing websites even occasionally, you might have heard about the terms ‘Panda’ and ‘Penguin’ before. Usually these terms are mentioned in the context of search engine optimization (SEO).
Recently I was asked about these two, about how the two are exactly different. I realize that I wasn’t 100% sure, so I decided to learn more. I also included some infographics below if you prefer something visual.