Posts archived in Events - General

Note: I originally wrote this blog post for SFU Volunteer Services, where I’m currently employed as a Social Media Specialist. To view the original post, visit the ENGAGE blog.

Last Thursday, March 24,  social media enthusiasts in Vancouver headed to the Vancouver Lookout to socialize and to support a good cause. Twestival is a fundraising event that brings together Twitter users to support a local cause.Now on its fourth year, Vancouver Twestival selected Beauty Night Society as the recipient of this year’s proceeds.

The event raised over $8000, all of which will go towards supporting Beauty Night’s life makeover programs. Beauty Night, a non-profit that we’ve featured in the ENGAGE  blog before, provides programs for marginalized women and youth in the downtown eastside. Recently, the organization celebrated its 10th year anniversary.

As a first time attendee, I was really impressed by this event. We were treated to a stunning view, superb food & drinks, and a super fun photobooth.  Vancouver Mayor Gregor Robertson also addressed the crowd and praised the organizers for a great event.

Vancouver Twestival 2011

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Twitter Bird

Today marks the 5th anniversary since the first tweet was sent out. Since then, Twitter has become bigger than ever, with a valuation of around $7.7 billion US today.

just setting up my twttr
@jack
Jack Dorsey

People still occassionally mock Twitter, but it has proven to be a valuable tool, especially during crises. It is interesting though that up to today, only 9% of the US population uses the site at least monthly. (This number is significantly smaller compared to Facebook’s reach.)

Everyone pretty much knows that I love Twitter. But some people don’t share this view, and that’s alright. The reality is that, for many reasons that are beyond the scope of this blog post,  Twitter is not for everyone.

With that said, this blog post is not about whether Twitter is for you – this is about why I love the site. So without further ado, here are my reasons:

1. It educates me.

I owe much of my knowledge about social media marketing to Twitter.  I’m not an “expert” by any means, but I think I have sufficient knowledge about social media today, and that’s because of the awesome tweeps I follow.  Social media, unfortunately, is not taught in my university yet.

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