Did you know that the subcategory you choose appears prominently on your Facebook page?
It appears just below your page’s profile picture, letting people know right away what your business is all about.
But here’s the catch: Once you select a subcategory, you cannot remove it in an intuitive way. Or at least you can’t right now. (Hopefully it’s just a temporary Facebook bug.) This is problematic because the choices for subcategory are limited—meaning, what you select may not exactly capture what you offer. In that case, you probably want your category to show instead. [Read more...]