How to write faster: 5 tips from writing pros

How to write faster

Do you want to write faster? 

I do. As a marketer, many of my day-to-day tasks involve writing. I blog. I tweet. I email. All of these things involve writing.

All other things equal, being an efficient writer means being a more efficient marketer.

So, how do you write faster? That’s the question I recently addressed in my latest LinkedIn post. To answer this question, I asked my Twitter community for tips. I also researched what other writers are doing.

Here are 5 tips for writing productively.

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How to get more Twitter followers (without looking like a jerk)

Increase your twitter followers - Dos and Dont's

Let’s face it: You want more Twitter followers.

We can talk about how the quality of your followers is more important than the quantity—but the truth is, without a decent following, people are less likely to follow or trust you. When looking at your Twitter profile for the first time, people look at the size of your network to judge whether to follow you or not. And if you’re a social media marketer, your boss might even be using social media followers as a KPI.

Social media is about relationships—this is true—but it’s hard to justify having a social presence if you have a small network.

So, how do you increase your number of followers? And more importantly, how do you get more Twitter followers without turning people off?

Here are some tips on how to grow your network without looking like a jerk:

Complete your profile and add a photo. Personally, I never follow people with an egg as their profile photo. I also find it hard to gauge if a person is follow-worthy if their bio is empty. Get these basics covered. Also consider adding a cool cover photo and including your location. These things will help convince people that you’re worth following.

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Why you should blog outside of work (and tips on how to do it)

Why you should blog outside of work (and tips on how to do it)

I spend a lot of my time at work writing. I write blog posts, tweets, Facebook and LinkedIn updates, and just like everyone else, I write a lot of emails. I also edit other people’s work.

And if I’m not writing, I’m thinking about writing.

Despite the fact that I write a lot at work, I still blog on my free time. And I do it often: I write for my personal blog and I publish on LinkedIn.

People often ask me why I blog outside of work. But more importantly, people wonder how I manage to to find the time to blog. Blogging outside of work takes some time but it is definitely worth the effort. If you’re thinking of blogging on your free time as well, here’s what you need to know to get started.

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Here’s how a typical day looks like for a social media marketer

LinkedIn publishing

Sometimes people ask me what exactly I do for a living. They don’t mean any harm; they’re really just curious.

People know I work in social media and marketing, but they’re not entirely sure what I do on a day-to-day basis. Do I tweet the whole day? Do I spend hours on Facebook? Am I paid to follow people around in the office to take their photos for Instagram? I know a few people who work in social media who have the same experience.

Thankfully, a recent infographic from Socialcast aims to answer the question, “how does a social media marketer’s schedule look like?”

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Real-time marketing: 5 tips for success

Real-time marketing tips

When Germany obliterated Brazil at the World Cup this week, companies were quick to join the conversation. “Somebody give #BRA some wings!” wrote Red Bull. DiGiorno Pizza tweeted,“#ThingMoreLikelyThanBrazilWinningTheWorldCup CM Punk coming back #RAW.”

Clearly, companies haven’t given up on real-time marketing. This despite the fact that there are very few examples of successful real-time marketing so far, with Oreo’s Super Bowl tweet being an obvious example.

Despite its popularity, real-time marketing is failing, and the Brazil-Germany match is the latest proof of this. During the game, most brands trolled Brazil for its stunning collapse. But while some of the tweets were funny (admittedly, I liked this one from Pornhub: “Please stop uploading the game highlights to Pornhub…Our public humiliation category is full.”)—most of the brand tweets fell short. Audi and Volkswagen USA both tried pimping their products out, but the tweets were not particularly clever or original. Tesco resorted to a German-related pun, writing, “Well, this is wurst case scenario for Brazil.” Even Visa’s tweet felt forced.

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