You’ve probably seen this post coming. As I said in a previous post, the Grammys is the one award show that I actually look forward to. Simply put, I love music and music stars!
Music and advertising is a marriage made in heaven. An appropriate soundtrack can take a commercial to a new level. At the same time, music stars have so much clout that it makes sense to have them as spokespeople.
First up is the artist with the most nomination for tonight’s show: Eminem. Now, I won’t lie – at one point, I thought Eminem was no longer relevant. And then — boom! — just like that, he’s back on top, thanks to a good album and a monstrous collaboration with Rihanna.